Archive for the ‘Searching’ Category

Wake-up in searching

It was good to have a reminder about the inner workings of web search engines. Although experience and the experts tell people otherwise, it’s still easy to trust in the relevance of results. Scott’s recounting of his class exercise of dividing the content of different search engine results between their advertising and legit results demonstrated effectively the heavy influence and presence of advertising on search engines. Another related topic to think about is the information overload caused by these advertisements.


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